Planograms are visual diagrams that help drugstore place products accurately on shelves. Merchandising products in drugstores using planograms can help optimize store layout and increase sales. ![]() ![]() The Purpose of Using Planograms in Drugstores The key to creating an enjoyable shopping experience for customers is to have a visual merchandising solution such as planograms to boost sales. Retail outlets must regulate assortments and create displays for each product category. As a result, drugstores carry a wide range of products, each requiring special attention. In American supermarkets, nutritional supplements and medications constituted 20% of the selection. Instead of selling cosmetics and healthcare items, most drugstore chains now sell household cleaners, over-the-counter medications, and nutritional supplements. The main feature of the drugstore is its product assortment. Your customer is there to complete an errand therefore, a more practical and convenient solution is required. It is the only kind of store that comes to mind where a shopper does not always go in with the intention of making a purchase. ![]() Most people do not often enter drugstores to look around. The importance of retail merchandising in a drugstore cannot be understated.
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